Introducing This Is Texas Water

This Is Texas Water – Texas’ first-ever statewide water awareness campaign — officially launched this month. This multi-year, multi-million dollar campaign is from the Texas Water Development Board, the state agency planning the future of water in Texas, and was created in partnership with Texas Water Foundation, one of the state’s leading water nonprofits. Its goal is to inspire Texans to care about their water and the infrastructure it takes to get it to them. The campaign features an anthem video shot all across the state and celebrates the many ways Texans interact with their water every single day. Go to our case study page to see the video and the full campaign.